“Sara’s brilliant marketing strategies have been very instrumental in helping me develop a vast national and international audience as a first-time author. With the release of my first monograph Back in the Days in 2001, Sara worked her magic to the fullest and helped to facilitate unprecedented press and exposure making it a bestseller.” —Jamel Shabazz

Marketing, everyone is talking about marketing. It is a staple of the business world, connecting client to consumer through a wide array of actions and experiences. With nearly two decades experience in art, photography, and book marketing, Miss Rosen has worked on hundreds of publicity campaigns and events, as well as crafted original branding strategies for clients looking for that original, creative touch.

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Publicity puts the power of the media in your hands, allowing you to share your work with the broadest possible audience. It allows you to gain public visibility and awareness of a product, service, or company through a wide array of media outlets, through the highly strategic coordination and dissemination of information about your work. From a marketing perspective, publicity has a great many advantages, including low cost and high credibility, based on the quality of the media placements. As a seasoned publicist, Miss Rosen works with clients to develop the creation of an individualized press kit for target markets. Read more…

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In the digital era, Event Planning is more exciting than ever as they bring together people in real time and space for a once-in-a-lifetime experience. Events enable companies and individuals to showcase their work directly to select markets, creating an opportunity to connect one-on-one with clients, consumers, and collaborators. Miss Rosen loves to produce original events that best serve her clients’ needs, be it for sales, networking, branding, or publicity purposes.  Event options include, but are not limited to: cocktail reception, launch party, dinner party, fundraiser, performance, exhibition, installation, artist talk, lecture, conversation, panel discussion, and book signing. Read more…

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Branding is one of the most important aspects of any business, giving you a competitive edge. An effective branding strategy will keep you fresh, current, and connected with the market you seek. Defining your brand is a journey of self-discovery. Miss Rosen provides the services necessary to help you create a corporate identity for your business, understand consumer motivation, and cultivate a consumer connection through editorial, exhibition, and event-based projects. From exhibition receptions, book launch parties, and artist talks to in-store promotions, product launches, and corporate events, Miss Rosen offers a thorough approach building and managing brand identity through a variety of initiatives designed to position the client at the forefront of their respective industry—be it for an artist, photographer, author, book publisher, art gallery, photography organization, or other creatives. Read more…

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